At Creative Office, we believe true innovation isn’t about having a new idea; it’s about stopping to hold onto old ones.

That’s the essence of Tab, a concept we developed in collaboration with one of the world’s leading PC manufacturers.

The goal was to create a solution that redefined the traditional computer setup. The result was Tab, an all-in-one computer that transforms into a tablet with a simple 180° rotation. No compromises, just modularity. From proportions to interaction, every detail of Tab was designed to feel intuitive and natural in both modes. A product that doesn’t just adapt to evolving workflows but reimagines the way we work and create.