We want to be more than just a service provider; we aim to be integral to your success, sharing in the journey and the rewards. Through ownership and alignment, your goals become our own. (cf. Steve jobs - MIT speech 1992).

Design is not an aesthetic afterthought; it is business strategy. By structuring our collaboration through a combination of service fees and stock options, we align ourselves with the startups we believe in. Their success is our success. We become more than consultant designers, we become partners in growth and innovation.

We do not work for companies, we work with them. We are not just a service provider; we are a partner, deeply engaged in the success of every venture we take on.

Design is specialized. We do not believe in a one-size-fits-all approach. Instead, in a near future we want to curate top-tier experts in all design aspects. Because the best results come from the right minds solving the right problems. Our approach will be rigorous, selecting designers whose expertise aligns precisely with the challenge at hand.

Ultimately, our work is measured not just by aesthetics but by impact. Whether helping a startup raise its first million or launching a product that reaches the hands of millions, our design serves a greater purpose: shaping the future and ensuring that the best ideas are not just imagined, but realized.

Etienne Bougeot

Designer and Founder